SEO Services
Long gone are the days when search engine optimisation (SEO) was considered a dark art.
Today it is based upon proven principals and so, when properly done, it is one of the most scientific and cost effective of all marketing disciplines.
We specialise in search engine marketing (SEM is organic optimisation & paid search) as they are currently the highest returning forms of internet marketing.
As SEO is one the most measurable, as well as effective, forms of marketing, included as standard in all of our plans is the installation and configuration of Google Analytics (itself free) in order to maximise your insight into your return on investment.
The steps to a successful SEO program are as follows:
- Analytics assessment
- Keyword research
- Benchmark reporting
- Competitor analysis
- Technical SEO Audit
- SEO copywriting
- Landing page optimisation
- Link building
While some projects are larger than others, they generally require similar SEO services in differing proportions.
Naturally, additional resources at each stage will allow us to target more competitive, higher value keywords, although the quality of our work will be the same, no matter how small you start (even if economies of scale can apply).
Regardless of your budget our SEO consultants will be happy to help you every step of the way.
Please bear in mind that SEO is a long term strategy, as changes are cumulative and take time to register with the search engines. As such, while we are confident in our ability to deliver, we do not offer outlandish guarantees and recommend that clients invest in SEO for the long term and do not expect miracles for at least 6-12 months.
If quick wins are required, we are happy to set up and optimise pay-per-click (PPC) advertising campaigns that can start attracting customers almost overnight. (3-5 days is a typical lead time.)
Would you like more traffic from the search engines?
Call our Search Director, Anthony Sharot, for an informal chat or SEO quote today: 07956 990 216
or email seo@marketappeal.co.uk


